Ensure that only those who have expressed a genuine interest in your business or product will see your advertisements.
What does layering an affinity audience with a broad keyword-targeting campaign help you do?
Answer: The correct answer is to ensure that only those who have expressed a genuine interest in your business or product will see your advertisements.
You can accomplish this by combining a large keyword targeting campaign with an affinity audience. Ensure that only those who have expressed a genuine interest in your business or product will see your advertisements.
- Ensure your advertisements are only displayed to the people who have demonstrated a qualified interest in your service and/or product(s)
- Reach out to those who have been identified as having a buying mindset.
- Find people based on their precise demographics, like their marital status and level of education
- Find new clients who exhibit the traits and behaviors of your marketing audience segments.
Explanation: You may ensure that your advertisements are only viewed by those who have shown a qualified interest in your service and/or product(s) by layering the Outdoor Enthusiast affinity audience to your broad keyword targeting campaign.
You can build audience lists using Google’s audience solutions based on a variety of signals, then add those audience lists to your ad groups. As a result, you may modify your bids, creatives, and keywords according to various audience information.
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